The Business of Cricket
More than a Game
David Richards
As a former CEO of the Australian Cricket Board
and the founding CEO of the International Cricket
Council (1993-2001), David Richards is well
qualified to take you behind the scenes of international
cricket.
David established the modern International
Cricket Council (ICC) and was instrumental in
turning cricket into a multi-million dollar
international business.
Establishing and running the ICC presented
challenges that many businesses face – developing
the right culture, putting the right business
team together, international marketing, and
working with diverse cultures.
“My philosophy has been to manage sport as
a business, with business targets, and with
business professionals, while maintaining the
ethos and ethics of sport generally, and cricket
in particular,” said David at a recent presentation.
In the The Business of Cricket... more than
a game, David outlines the lessons learnt from
building an international business:
- Handling the Forces of Change;
- Rekindling spirit;
- Developing a unified approach;
- Expanding into new markets; and
- Protecting core values
David's presentation will give you and your team
plenty of inspiration, motivation and insight
into how you and your organization can develop
and grow. The Business of Cricket … more than
a game can be presented as:
- Keynote and conference presentations;
- Tailored Corporate presentations; or
- Breakfast, lunchtime and after dinner presentations.
Find
out more about David Richards
|
